The collaboration brings together SAS's AI and analytics expertise with the strong academic foundation laid at JBS through theory into practice learning. Students will have the opportunity to get an education in SAS software, capstone projects, internships, workshops, and globally recognised SAS certification programs, among other,s while gaining access to real-time business challenges with residents and joint research in AI and machine learning.

Prof. Anubha Vashisht, Director JBS, mentioned that the course fills the gap between management education and the use of data analytics, making one very employable. Bhuvan Nijhawan, Senior Director – Education, SAS Asia Pacific, stated that the industry requires professionals who have the ability to work on data and provide significant inputs from the very start.

JBS is a part of the Jaypee Institute of Information Technology and provides management education that is enabled through technology and relevant to the industry. On the other hand, SAS helps organizations globally to make decisions through data.